
Matthew Goldhill
Founder & CEO
Picnic
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We all know attention spans are decreasing, so we’re shaking things up. Get ready for a Power Hour of quick-fire 10-minute talks from industry experts - no fluff just insights.
Unlock the latest thinking on how quality in advertising drives campaign success. Packed with case studies, new launches, and fresh perspectives you can put to work instantly.
Hear directly from senior voices at OpenX, Lumen, OMD, Picnic and more. The sharpest minds in programmatic - on stage, in person, for you.
Start the day with a champagne breakfast buffet and sweeping Thames views. Fuel up for the power hour - champagne courtesy of OpenX.
Hear from industry trailblazers who are paving the way for better outcomes in media.

Founder & CEO
Picnic


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SVP Global Head of Programmatic
& Inhousing
Omnicom Media Group

Strategy Manager
OpenX
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Chief Digital Officer
Mediahub Worldwide


Group Digital Director
Goodstuff

Kick off the morning with a champagne breakfast overlooking the Thames - fuel your mind before the Power Hour.
Champagne courtesy of OpenX.
Picnic
Matthew Goldhill, CEO
Digital advertising is in the grip of ‘enshittification’ - the steady decline of ad experiences, which is eroding trust, effectiveness, and value. In this opening talk, Picnic’s founder unpacks how we got here, how misguided metrics accelerated the damage, and why new approaches like PIQ can reverse the trend. The vision: a healthier ecosystem where high-quality media creates better outcomes for consumers, advertisers, and publishers alike.
Lumen
Shazia Ginai, VP of Consulting
As the media landscape evolves, measurement of quality media and advertising is playing catch up. Consumption habits have shifted, and it’s time to move beyond reach and frequency to measure what truly matters - Attention, and its direct link to outcomes.
RAAS Lab
Thomas Ives, Co-Founder
Quality is the foundation that lets media create real outcomes. It starts with premium, viewable, brand-safe environments that earn attention and trust, and continues with transparent supply, sensible frequency, and creative that’s contextually relevant to the page and moment. When those elements line up, attention converts into outcomes - lower CPA, stronger brand lift, and less waste. Quality isn’t a nice-to-have; it’s the operating system for effective advertising.
Financial Times
Erika Cellai, Product Designer
What does a truly premium ad experience look like in publishing? Erika will share how the FT balances advertiser objectives with reader respect - prioritising design, relevance, and trust. Drawing on research and design practice, she’ll show how understanding real client needs leads to formats that add value for brands and audiences alike, while protecting the reader journey as the foundation of brand safety and long-term impact.
OpenX
Joseph Worswick, VP of EMEA
Jim Michaels, Strategy Manager
Performance starts with quality, and inventory is no exception. OpenX will demonstrate how inventory quality scoring within the supply layer gives buyers sharper controls to ensure programmatic media delivery flows toward trusted, high-quality content environments that drive measurable gains in campaign performance. Publishers, in turn, gain a clearer understanding of the value of their inventory, enabling them to highlight premium environments and build stronger advertiser trust.
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